Smartphone Xiaomi

Xiaomi company is a real "Cinderella" of the Chinese smartphone market. The firm, founded in 2010, it only took 5 years to outsell Apple in China. At least in USssia about a company I heard only avid fans of technology, on a global scale it occupies the 6th place in sales of gadgets.

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What is the difference between the gadgets from Saami?

All smartphones Xiaomi use the software MIUI, which gives them a lot of advantages compared to Android devices:

  • Large personalization options. With corporate directory you can download one of thousand themes which change the design completely right down to the icons.
  • Recording the possible default on the Android smartphone you need to download the app from Play Market.
  • Built-in antivirus. Gadgets on Android are constantly suffering from virus – Xiaomi engineers have found a solution to this problem, providing the device invisible protection.

of the reviews you can learn about all the little additions that make a smartphone useful, for example, on the energy-saving profile and integrated root-ie

Mobile phones Xiaomi is able to boast an excellent ratio price / quality, extensive assortment, as well as "survivability" — many of them are battery capacity up to 4,000 MA. The only reason why Xiaomi is so popular in USssia as abroad – lack of reputation; domestic consumers are unable to differentiate products from Xiaomi smartphones from other Chinese brands.

Than the well-known company?

The firm is headed by a group of enthusiasts, each of which is a real knack for programming. That is why the activities of the company started with the production of mobile devices, and with the development of the now popular Android firmware MIUI. The first smartphones were released in 2011 – I wonder what they were sold with zero margin, and therefore had a very attractive retail price. The company expects to earn on the integrated paid services and still holds a similar policy.

Xiaomi prefers not to use the standard ways of advertising, for example, through television or radio, and the primary focus of marketing activities over the Internet through the microblogging and social network.

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